Tom DiBenedetto became lead advisor of $TXHDD. Some good articles on Tom DiBenedetto:

http://www.goal.com/en-gb/news/3276/serie-a/2...out-thomas

https://www.nytimes.com/2011/12/12/sports/soc...brand.html

https://www.theguardian.com/football/2011/mar...-liverpool

http://www.espn.com/sports/soccer/news/_/id/6...-deal-roma

https://www.bizjournals.com/boston/blog/botto...-roma.html