323232 your welcome to disagree but the DD data that I post comes from a source that has far more insight than you or I in this realm. When someone has foresight and insight on something ahead of its time they are called pioneers. We have just that and to add my 2 cents worth although many here may disagree that we are falling behind is not true. The surface of 4K has only become to be scratched. The adaptation has begun most definitely but to say 4K has become a staple viewing choice will not truly happen for a few more years. Lastly NetFlix is raising their rates for 4K because they are in trouble with the current design model and it eventually very well could collapse as Zadie has it figured out. There is always a dark horse vying to become the best. Now I dont think anyone of us would be here if we didnt think we know who that is right?