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Posted On: 06/21/2017 9:21:45 PM
Post# of 96885
changes are creating a new opportunity....
The negotiations figure to be far more complex than merely the bottom line.
There is intrinsic value in the Indy 500’s long relationship with ABC, as evidenced by a marathon of past races that have played this week on ESPN Classic. There is value in having multiple partners in that a broader audience can be reached. And there is value to weigh in aligning with a single network partner, which tends to streamline the consumer experience.
http://wtop.com/motorsports/2017/05/questions...elevision/
The negotiations figure to be far more complex than merely the bottom line.
There is intrinsic value in the Indy 500’s long relationship with ABC, as evidenced by a marathon of past races that have played this week on ESPN Classic. There is value in having multiple partners in that a broader audience can be reached. And there is value to weigh in aligning with a single network partner, which tends to streamline the consumer experience.
http://wtop.com/motorsports/2017/05/questions...elevision/
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