On my google and yahoo search page if I search 'GenSure! trademark' I get the DECN links to Gensure from DECN. I did not click on the links as I didn't feel I needed to as I know what I need to know about this co. I was simply attempting to put this argument to bed as to whether it show up or not. It does if you search the correct information.
Clearly gensure the battery bank company has more news releases and a more efficient IT department that knows how to use the internet search engines.
Side note. I do not think that many if any buy there test strips based on a web search. I do think they search sites that sell things like amazon and ebay. that however is just speculation on my part.