They like lots of pics- you have to explain everything from A to Z and since they dont read, pics help paint the picture. Do a cost benefit analysis-showing the railroad transportation cost vs the shipping cost. Emphasize the national pride aspect. That instead of being treated like a 3rd world colony they could add value to their own products and process Baja ore incountry rather than importing iron ore when they are exporting iron ore from Baja. This may be a difficult concept for them to understand so keep painting it from different angles. Oh no-did I say all this out loud? Humans are just too easy to play with.
Or you can buy a printed copy of this map for only $399 US-(no decimals) sorry the ordering info didnt copy-42 steel mills in Mexico as per this source-most probably small
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