$PNOW Pure Hospitality Solutions (“PURE”), has developed one of the first online travel agencies (OTAs), to be focused primarily on the most underserved region of Latin America’s explosive $88 Billion travel market – Central America and the Latin countries of the Caribbean. With upwards of 20,000+ hotels, condominiums, resorts and other vacation properties within the Central American-Caribbean region, not accounted for on most major OTAs [Expedia, Priceline], PURE’s technological and socially innovative OTA, gives the Company access to the $34 Billion online travel segment of Latin America (LATAM) – Oveedia.com.