$SING The U.S. cannabis industry is expected to be worth $50 billion by 2026, according to Cowen & Co., driven by ongoing legalization across the country. The analysts see the tobacco industry grabbing a fifth of the market by 2036, adding more than 20% to their revenue and nearly doubling their underlying growth, thanks to their well-honed ability to navigate regulatory issues and significant existing resources to enter the market and scale up.

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