Because most of them are daytraders/flippers. They don't give a sh*t about the company or business. They buy in, make a profit and especially when there's good news...they exit.
There was a full orchestrated exit by a guy with a ton of followers. He was hinting yesterday to trade smart. That was a signal to his clones to take profits and move on to the next stock he alerts.
This company is so strong fundamentally. It will rebound and climb back up and will be stronger than before (no dump off profit takers).
The good news is that the last 2 weeks have brought tons of eyes onto ICLD. We will have a great few months ahead of us and end up right where we've thought we should be all along.