I think Michelle Steinberg was heavily involved in getting Jillian on board. Jillian has a world renown brand for healthy living && I think today was just the announcement that she is our brand ambassador. More to come involving Jillian i.e my paragraph below.

I'm expect news that she is directly involved in Branded in-store and retail outlet merchandising via licensing and merchandising model U.S. and international franchising

$GIGLn'