K&T your Question are good questions, but how can anyone answer them.... we would be just guessing...I mean we all know the platforms of the 4k tv's , then the Apple, Roku's,Windows, ect... but the unknows... are what add value the likes of Swig, no as its suppose to be in 200 countries.. what devices in those countries... are they the same as what we know...? what is the deal between the two... split wise... or is it that we are using their Distribution network....which is why the 75% reduction... so many unknowns at the moment... that a big reason a our PPS is stuck in the shitter... IMO..