Thanks for posting that again Roger Wilco! I think a lot of folks aren't aware that the bulk of our sales were swinging to the distributors/store shelves as we moved into the second year of sales, and that was the plan from the start. Now that capital is being injected we'll see both, but the distribution to brick & mortar locations will eventually dwarf the online sales.

Online is the place to be for sure when you don't yet have distribution channels built. You have to introduce your products to as many people as possible when you launch a brand(s), and the online retailers like Amazon are an awesome way to do that. Thing is, even though the online grocery business is still seeing growth as Amazon and Walmart compete for online sales, most food and beverages are still being purchased from brick & mortar locations.

We'll see some monster production runs announced this year. I expect to see that start any day now.