Stelara ad (psoriasis med), naturally talking about side effects etc. Okay so WHY do they advertise these things? Do they think that someone is going to go in to the doctor and tell the doctor about a drug the doctor didn't already know about? What kind of doctor would change a patient to a different drug, just because the patient saw a TV ad? Why do they spend so much money on these ads?

Inquiring minds want to know.