And if you go to the original PR when MPIX announced ZZYX Entertainment as a partner.....

Armando Almirall, President and CEO of MPIX states; "I am extremely pleased to announce that we have aligned with ZZYX for our 12-21-12 New Beginning Event. ZZYX is an ideal production partner with a rich portfolio of projects that we are also exploring. Rick Garson, the founder of ZZYX as well as the creator of such television specials as the Billboard Music Awards and more, is an iconic Executive Producer. We cannot be more pleased having Rick lead our production team on this and future projects to come. "