I think, you might be right... a partner/Partner's that will all benefit from an alliance... Someone like a Verizon... as they have been "very" busy buying up media platforms (Aol,Yahoo) I think they will need a compression that will work on all their content going to cellular devices... and other devices, and the quality is "Very" nice... the question is what do we get in return....... would it be that we are able to add the "fios" product to UF...... with Live events, NFL games, concerts, ect... that they would also show on Yahoo & Aol.... just some thoughts that have been rolling around in my brain housing group... what do ya think......and you have Akyumen, and wouldn't be nice to carry your projector (Verizon cell service) to watch all your cable need and VOD service on your tablet, cell, or projector.......... "Everyone benefiting by this arrangement"...........