You think someone is going to pay $600-$950 for a brand they've never heard of when a Samsung/Apple is cheaper? I'd say 99.9999 won't.
Maybe if it did holograms or something. A projector isn't a new fancy thing.
I hadn't looked into the company until today. I thought they were going to offer a cheaper alternative with the projector gimmick. The fact they are more expensive is going to make it extremely difficult for customers to give them a chance.