Hisense DDHisense Rolls Out ‘Disruptive' 4K TVs With HDR


new models will include disruptively priced 50-and 55-inch 4K TVs in the new H8 series at respective suggested retails of $599 and $699. They combine Open HDR metadata, multizone local dimming, and proprietary HDR processing algorithm to deliver HDR performance and wide color gamut, though not to the levels required by the UHD Alliance’s minimum criteria. The TVs, nonetheless, “deliver a demonstrable improvement in color accuracy and realism,” the company said.

The two H8 models play HDR video content from USB-connected devices and from 4K Blu-ray players connected via HDMI 2.0a. They also feature full-array local dimming with an unspecified number of dimming zones. The HDR range in nits also wasn’t disclosed. Both smart TVs feature 4K streaming of Netflix, Amazon Prime, YouTube Yes, UltraFlix and Toon Googles.

Neither H models comes with preinstalled HDR streaming services.