My interpretation of the PR was subject to qualification , as I attempted to allow a caveat for in my remarks. But I like Crunchs' take on this whole thing far better. Not being capable of 'accurately' reading-between-the-lines , I sometimes find myself at-odds with discerning reality from conjecture...& in this case, I couldn't read any 2016 revenues into that PR. But I truly hope Crunchs' deeper understanding is the way this all plays-out in the months ahead, it sure won't hurt my feelings any....we'll see.
FYI...in respect to Arts' participation , make no mistake , he is well known by those who know him (on the boards & elsewhere) to be of unimpeachable character & ethics & has a damn good head on his shoulders with a talent for deep thought. He also had prior expertise in commercial marketing...he is a 'pro', that's his profession. All of this didn't go unnoticed by Steve , so he hired him. And now that we're going into the next (ramp-up) phase , Sri , a well-known marketeer now on-staff , will likely play a part as well (as Art predicted would eventually be the case). This was just for the record...you couldn't have been expected to know this, since his daily participation in board-dialog ended years ago.
Next chapter.........