The company is gaining market share all over the country. I saw yesterday they said 4 more new dealers. Today on twitter they announce Lincoln, Nebraska. That is Larry The Cable Guys home town, but also the university of Nebraska, it's a big drinking football partying town. That will be another good market. Hangover Joe's just keeps pushing forward and before we know it, these brands will be all over the country in 100 markets or more. When that happens and all the big boys see it this will explode into larger big box retail stores as well. Build it and they will come!