$NTEK Atlas1, fantastic post! Somebody should basically demand a subscriber count (I'm on break, but maybe I'll type something up soon). The thing about not making an effort to be transparent is that people will assume they are dishonest. I would like to see a chart breaking down how many subscribers/payees view 1 movie, and how many view 20, 50 and 99+. I know they keep tabs on it already. They will only have a few days until I start knocking hard.