Posted On: 12/31/2015 2:42:18 AM
Post# of 96881
Quote:
I did....And the response was "it was great" for the first promo. I doubt seriously the company will give that data out. The best guess is when the revenue keeps pilling Q after Q. Just my thoughts...
There may be some things you can watch for on the next quarterly financials. When someone buys the 99 for 99 (or the 10 or 25) the company receives the $99 cash (less the credit card processing fee) in cash. However, this is not income to the company. NTEK only earns income as movies are watched. So this sets up a liability on NTEK's books for the amount of unwatched movies. If NTEK reports such a liability it may provide an estimate of the amount the "promo" cash received. But, if the amount is not significant (say more than 2%-5% of liabilities or revenues) then it may not be separately reported. Also, please remember that this kind on information is proprietary in nature and it's disclosure might make it easier for competitors to tailor their own marketing efforts in a way that is detrimental to NTEK. There may be other ways to estimate the "promo" revenue, but we will probably have to wait until the financials are published and see just what is disclosed. Right now, "it was great" is good information and we should be pleased.
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