the same day as theatrical release. Many theater chains fear that this will cut into their bottom line, losing the value of exclusivity.

In a time when chains are struggling to keep up and raising prices of concessions to make up for the loss of theater-goers due to pirating, this move is perceived as combative. Meanwhile, studios are continually fighting the same battle, and putting these films on digital platforms months while they’re still in theaters may provide some relief.


Read More: Paramount Shortens Digital and Theatrical Release Window | http://screencrush.com/paramount-release-wind...ck=tsmclip