Yes, along with up-listing (very few reputable folks willing to pump pinks), upcoming quarterlies showing profits and, at some point major deals and major attention. Some major attention is already being drummed up, but people who haven't been following this company's progress closely will need more DD before they go against the mainstream advice to avoid starts (especially pinks). That advice was cemented in even more after the dot com bubble crashed. That left many who were badly burned saying "that's it for me, no more high rolling"!
I like to think of this stock like St. Helens, just a little rumbling going on right now, a lot of debate about what will happen, then BOOOOM!!!