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Posted On: 12/02/2015 1:57:14 PM
Post# of 46529
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Posted By: DiamondsInTheRough
$PFHS news out today! BOCA RATON, FL--(Marketwired - Dec 2, 2015) - PF Hospitality Group, Inc. (OTC PINK: PFHS) ("PF Hospitality Group" or the "Company", a management firm which develops and operates innovative and healthy brands within the restaurant, hospitality and retail industries, announced today that the Company has entered into a Memorandum of Understanding "MOU" with Wyoming-based EXO: EXO, Inc. ("EXO", an athletic compression knee sleeve company.

"We are very excited to welcome EXO to our company's brand portfolio," said Vaughan Dugan, Chairman and CEO of PF Hospitality Group. "Mrs. McComb has successfully established EXO within the growing market of functional fitness apparel that is difficult to penetrate, and is well-positioned at the hub of today's active, healthy lifestyles of discerning consumers. This acquisition marks a critical stage of PF Hospitality Group's expansion into the consumer retail market, a segment in which shareholders can expect we will be aggressively building."

EXO (www.exosleeve.com) has been a major player in the athlete global consumer market for the past several years: having a banner year in 2015 as the brand of choice for numerous elite functional fitness athletes including Brooke Ence, Elijah Muhammad, Lauren Brooks, and Noah Ohlsen and Olympic Weightlifters competing on world & national stages. EXO's products are utilized in functional athletic fitness, powerlifting, Olympic Weightlifting, endurance training, boot camps, circuit training programs, and strength training protocols, and are sold in brick and mortar stores in the U.S. as well as numerous online e-retailers including amazon.com, wodshop.com and wickedfitness.com.au. EXO's growth throughout the U.S., Australia, Canada, Denmark, Ireland, Mexico and Spain combined with management's plan to expand into categories that appeal to complementary consumer demographic segments have been among the considerations for PF Hospitality Group.


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