Either way ...If ,let's say for the sake of argument...that 100,000 persons rented movies they spent an average of $20.20 average about 4 movies rented by each person it stills shows the average return rate to UltraFlix services if we calculate this scale as to each week we have 1 person renting 1 movie per week 4 per month as we gain more traction onto new tv we can 'Expect" similar results...