Excellent list to share. Remember that there's another significant advantage to the 16 oz. can that wasn't mentioned on the list but it's worth pointing out (it's a win-win) and that's the considerable cost savings in manufacturing a "standard" format can as opposed to the custom 12 oz. slim. This is going to be huge. It's only just begun, but it's going to be huge. We're lucky as hell to have recognized that and dug in at the ground floor.