That's true. Unfortunately the reality of technology is that you run into technical glitches all the time. These guys are doing some cutting edge stuff that isn't easy.

Getting the apps up on the major TV brands will definitely stimulate the sales of 4K TV with substantially more access to 4K content. Ultraflix revenue would increase substantially during and after the Christmas season as well as thru the winter. I hope they have the marketing campaign ready as well....gonna be a tidal wave imo.