The International Classification of Goods and Services (NICE), was created in 1957, by the World Intellectual Property Organization (WIPO). The NICE treaty was enacted to protect a trademark’s registration and security, in the majority of countries throughout the world. In today’s times, over a half-century later, there are 84 signatory nations that adhere to the NICE agreement, in addition to 65 non-member countries.

Pure Hospitality Solutions trademarks Oveedia, after pre-beta launch chatter has increased significantly. Following the exclusive listings by the Tango Mar, Guarumo, Samasati and the Playa Escondida Lodge, Pure has continued to receive significant interest from many properties and hoteliers, wishing to list on the platform. Management has indicated that due to the anticipated success of the beta launch, “the Company has taken additional measures to protect the Oveedia brand.”