So you don't buy your energy drinks at the Walmart itself, you buy it at the gas station, which falls under convenience stores.

Convenience stores sell four times as many energy drinks as big box stores. Big box is NOT the holy grail for this product. Over 50,000 convenience stores vs. how many Walmarts?

Biig box stores are a good secondary source of sales, not primary. Yes they can both be explored at the same time if you have the capital to do so.

Don't forget, when THCZ sells to their distributors, THCZ gets cash up front before they ship to distributors (who then sell to retailers), where if you sell to a Walmart you get lower margins and get paid in 30-90 days AFTER they receive shipment.

That is a HUGE difference.Lower margins and payment after shipped. THCZ is doing it right by going after distributors who then sell to convenience stores before direct to big box stores. Then they can go after the housewives at Walmart (which is what they are doing now BTW).

So be patient. It takes time to get into the big box stores but they are working on it.