We definitely have something that can one day be amazing, and find it any where. Its not going to be taste alone, as there are plenty of coffees that taste much better than starbucks, as an example. Starbucks changed the way we drink coffee. It became a status symbol to have a paper cup with a sleeve. What im getting at is that Redbull and Monster are marketing machines. Liluckily we have Drnec and Rhino. If all goes well, i think this will be a houehold name...