I have a good hunch it won't be long before a press release helps clarify the primary objectives for the warm and fuzzy design. It probably isn't the majority of the smaller convenience stores that move most of the product. The controversy over the bold "in your face" graphics with the leaf will end up helping to sell (and garner loyalty) a huge amount of product, but a very substantial amount of revenue would be realized from shelf space in Walmart, Sam's etc. and this will probably be the ticket that gets us in.