Just stopped at. Target in central NJ 3 the 4 k tvs were all running. One was an LG model but the other two were the Vizios. Both were running that loop that shows Ultraflix logo front and center full screen. They def are using us to showcase the TV . Display around the TVs didn't have any ads showing any apps at all. Through the whole loop I never saw anything but I heart radio and Ultraflix In full screen form! I am way stoked. Will try to get pic and video to someone who knows how to you tube it. I am all smiles now!