too early for marketing dollars. tv brands like sony. and others. haven't even gotten their 4k tv lineup into retail yet. most brands still releasing models. many aren't even out yet. only samsung really has. vizio rolling out. 26k on marketing makes sense. spending more would be like heavily advertising an app. when most people don't own a smart phone, tablet, et. al.. worse. cuz most manufacturers don't even have their products out? when they do, they'll drive marketing/awareness

ultraflix is being built-out. as a network. channels. content. dist service. et. al. we're still getting content uploaded. completing the infrastructure. new ultraflix software version. they're allocating money wisely. advertising for the sake of making shareholders happy? waste of money

another couple of months. do a live broadcast (quick roi). test everything. continue stockpiling whatever content we can afford. and working with ultrahd 4k tv manufacturers

by the time the holidays come. when uhd demand is highest. and ultraflix has titles uploaded. software upgrades. on all devices. platforms. and infrastructure is ready. with content. uf will be on the boxes of uhd tv manufacturers

why? competition among 4k brands for market share. will move them to promote ultraflix (so they can sell their tvs)

ntek knows what they are doing. this is being done wisely