Being a new investor in this stock, it seems to me the best course of action is to do your own homework. Before I bought it, I looked up every piece of information I could find on not only the stock, but the 4K market in general. In my observations, it looks like the TV makers have committed to the technology and NTEK seems to have competitive technology to put them in the running. I haven't seen much from the competitors that makes me worry too much at this point, but you never know about that. It's going to boil down to the NTEK management being able to execute at the proper time. The market is still young, but there is little doubt it will grow substantially in the next couple of years. There are no sure bets one way or the other in the stock market, especially with a penny stock, but I have a feeling that this horse has the potential to make a good run. Like I said, this isn't an endorsement. Do your homework and make your own call......