Awesome Rusty!!! Word is going to spread fast once this marketing campaign kicks off. It really is crazy to think of the potential. Most tech guys I know still know little or nothing about 4k. You know that cocky guy every office has always showing off his latest gadget? He still doesn't have a 4k TV, yet. lol I, unfortunately, can talk circles around the guys at best buy and I'm by no means a techie. This is all going to change rapidly with the push this spring by manufactures and retailers. Ultraflix is Kelly Slater with a waxed up surfboard ready to ride the wave baby!!!