I think 0.10 is a gross understatement - that is, considering the Interstellar launch takes off successfully, thereby satisfying one of the primary stakeholders in this case - Viacom/ Paramount. Studios and publishers are looking to break free from the current model. A success for Ultraflix opens up many opportunities for these businesses - from renegotiation of contracts with other retail content providers, such as Netflix, to simply streamlining the entire release process. I'm seeing serious up listing discussions in the not too distant future. Going to be hard to wait and not sell.