It seems it takes awhile for TECO bigwigs, head honchos, high-muck-a-mucks, big kahunas, big wheels, heavy hitters, big boss men to learn. It does not take a rocket scientist to know that you establish credibility by under promising and over delivering. Give yourself a wiggle room, say report would be out by end of week (or month as the case may be) and then put it out a few days before or several hours before midnight. Publish before markets opens or right after close. Stop waiting a few seconds before midnight.

I just entertain my self with. this. Company