Interesting article for (FB) Facebook Fans: Retailers Shut Facebook Storefonts Amid Apathy
“There was a lot of anticipation that Facebook would turn into a new destination, a store, a place where people would shop,” Mulpuru said in a telephone interview. “But it was like trying to sell stuff to people while they’re hanging out with their friends at the bar.”

http://www.bloomberg.com/news/2012-02-17/f-co...etail.html