Exactly. The other part of that is that a year ago Bill made the comment several times that he wasn't that concerned with the Canadian MMJ market. After reaching supply demands there he wanted international business, and that is where he expected the bulk of the product to go. Simply put, cutting cost to poor people is a non issue, and that simple fact scares the hell out of people like Tilray, who has deep pocket investors who only want a large return on their investments. JMO of course. GLTA