think like this. simple. astute business would be for everyone to use ultraflix. why? cuz even if your intention is to totally monetize your library (which it should be for content providers), using ultraflix first gives you leverage

2nd netflix isn't ready. they're network was through roku. roku has no 4k device. their chip maker has had delays

and hevc is not working right. nor is it universally accepted. still problems rolling it out. panasonic was raving about hevc/netflix and it flopped

ntek timed this well. right place. right time. right tech

everyone would be wise to go with ultraflix first. use that relationship, which will stream 4k just fine, to panic netflix, hulu, roku and others into better content deals. that's what i would do

tech world changes on a dime. ntek could do well employing that strategy. as soon as ntek is established like this shareholders will be ecstatic. ntek sure is getting there. faster than i thought too