well for example we might see other new sources of info on MIT,

like if they get published in journals

we might see headlines from major news

we might see distributors putting up our product and linking back to the site

and also see major updates to sites already linking to us

we have a link from the AOAC...

plus we can watch the ranking and see if its growing from here on...just an idea

we may catch a few surprises here!, its possible

http://www.alexa.com/site/linksin/micro-imaging.com