Hah my guess was right that is timed with when they said they needed to market the product!

Progress, progress, progress!!

Can't wait for the news this week.. I'm not trying to be a debbie downer or anything but speculatively the newest picture from Costco given more shelf space could mean several things which I hope it is what we all hope for.. more shelf space!

possible scenarios: An employee moved over the vodka to take up the empty space from the Fireball whisky because they weren't getting any Fireball anytime soon.

Judging from how many bottles are there, it shows 16 bottles in the picture. there were 24 when Taber took the picture, if we can get a subsequent picture with it freshly stocked with more than 24 we can confirm marani has gained more shelf space.

Also in Taber's picture there were only 2 bottles of Fireball whisky there next to Marani from what I can see...
Its either Fireball sells like Mad or they aren't selling at all and have indeed been moved off. I hope for the latter

Just my 2 cents thanks everyone and let's rally back baby!!