Think of it like this if you were a prospective cutomer who just found out about the vodka and happen to go to their facebook page do you want to read about someone complaining about the stock price...do you think that happens at google or Microsoft etc??? there's the product and there's the stock. small companies like MRIB don't have the rescources to have a dedicated IR person but in time that could improve. Everything that these guys are doing takes time it just takes patience eventually the market will reward the co. with an increased PPS but it takes time. It's not going to happen overnight!