New platform for boosting brands’ video presence

By Thomas Campbell February 11th, 2014

Clipster, specialist in video marketing solutions, have announced the availability of a new, upgraded platform that helps companies create powerful video channels to enhance their brand and tailored video content. Clipster has already helped numerous brands and agencies worldwide to create, manage and monitor their custom brand channels on the most popular video site YouTube. The new platform is a more complete product that allows brands to increase their engagement, optimize their video channel on YouTube and boost their marketing efforts.

Key new features that allow for creative freedom include drag and drop components, hundreds of new options to control look-and-feel, optional quick start templates, centralized asset management, campaign management, full control of the responsive design and options for custom client components with endless possibilities. Enterprises including EMC, Rokenbok, Unilever and Lufthansa currently use Clipster as their solution of choice to increase views, subscriptions and conversations for their YouTube channels.

“We believe brand management goes well beyond traditional marketing,” says Loek Wermenbol, CEO at Clipster. “Over 6 billion hours of video are watched on YouTube every month and over 100 hours of content are uploaded every minute. It is critical that businesses understand the power of video and how simple it can be to take creative control of their brand marketing experience.”
http://www.iptv-news.com/2014/02/new-platform...-presence/

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