Olympics and prof'l sports should be a high priority target for SKTO/MG/BB as things loosen up on the MMJ/sports front. The advertising value of connecting Dharmanol and Dharmanol Topikoil to Big Sports is worth countless millions. Consumers learning their favorite sports figure or sports team use Dharmanol and Dharmanol Topikoil for relief of muscle pain and inflammation (without downside effects of prescription drugs) will send demand for the two products toward the stratosphere.