Ok, how bout a flyer campaign? ICPA flyers that would advertise the website & the company and all the going on's? Post them in every supermarket, box store and maybe distribute them throughout your neighborhood! Also place them on car windshields in the mall parking lots!  Yeah some will disregard them and toss them in trash, but then some may actually take the time to read the flyer! Just throwin' it out there. Flyers can be printed up at any kinkos or fedex store on the cheap!