The organization is byzantize. Part of that may be a response to the legal clouds hanging over this whole new industry and the need for discretion if not secrecy. Another aspect in evidence in terms of the way this company functions is the East Asian imprint: things not being clear or clarified but nevertheless moving along at their own speed. That said, there is a need for a communicative CEO, good and true, whom the market and the stakeholders can respect and relate to.