True, but he went cause of invitation in fall of 2011 I believe for studios, and was on a different path, then punch came along, wether he found em or joseph found him which I believe, he wanted to get bigger and better plus become public. Well then there was the siphin of money by Collins and then the take over  attempt by him. that what also brought the price down more.
Steve does have proven products although not that popular, yes he makes money but it is outside the company cause he works for studios to help promote the movies, they pay for his transportations and stuff. How about Cuban today, cleared of wrong doing of insider trading! If it wasn't for open table backing out of the verbal agreement, would be different, other words al was looking at every thing like joseph was, only to use for their own benefits! IMO, but as I understand it! Give it time, steve working on it! Although he is not a media tycoon or warren buffet, Cuban intent, who knows, he a maverick!