Persil Activewear Clean Wins Consumer Choice Award for 2025
Persil Activewear Clean Awarded Product of the Year 2025
The Persil laundry detergent brand has recently celebrated a significant achievement. Its new product, Persil Activewear Clean, has been recognized as a 2025 Product of the Year winner. This recognition comes from one of the largest consumer-voted awards programs focusing on product innovation.
About Persil Activewear Clean
Persil Activewear Clean stands out as a first-of-its-kind variant developed specifically for athletic and performance fabrics. Designed to tackle the unique challenges posed by body oils, sweat, and odors, this detergent not only provides a thorough clean but also helps maintain the integrity of the fabric. The launch of this innovative product in 2024 has allowed many consumers to enjoy a cleaner wash experience tailored to their active lifestyles.
The Consumer Voting Process for Awards
With consumer preferences at the heart of this award, the recognition of Persil Activewear Clean is validated by the votes of around 40,000 people. Conducted by a respected consumer research firm, the survey assesses numerous products, leading to only a select few being acknowledged for their excellence. This unique process highlights how well consumers resonate with this product.
Statements from Persil's Marketing Team
Matt Kutnick, the Marketing Director of Persil, expressed excitement about this recognition. "At Persil, we recognize that our consumers place high value in their clothes. Given the growth of athletic wear and synthetic clothing, we saw an opportunity to fill a gap in the laundry aisle while catering to their daily needs," he noted. The goal of Activewear Clean is to help consumers preserve their cherished garments while ensuring they maintain a fresh and clean appearance.
Persil's Product Lineup
This award-winning variant joins a comprehensive suite of Persil products, all engineered to enhance the life of clothing. Known for providing long-lasting freshness and formidable stain removal capabilities, the Persil brand continues to inspire confidence in those who do laundry, ensuring that clothes remain in optimal condition.
Shopping for Persil Activewear Clean
Persil Activewear Clean is available in both liquid and single-dose Ultra Pacs™, making it suitable for various washing preferences. Consumers can find this product in major retail outlets, ensuring accessibility for everyone. This not only meets consumers' washing needs but also reinforces the brand's commitment to quality and care.
About Persil
Since its inception, Persil has established itself as a trusted leader in laundry care products. The detergent is formulated to maintain a like-new appearance for clothes, thanks to the powerful stain-fighting enzymes included in its formula. Handling all water temperatures, Persil works efficiently, whether in cold washes or high-efficiency machines. For instance, consumers can easily connect and engage with Persil through their social media channels to stay updated.
Frequently Asked Questions
What is Persil Activewear Clean?
Persil Activewear Clean is a specialized laundry detergent designed for athletic clothing, effectively removing odors, sweat, and maintaining fabric integrity.
When was Persil Activewear Clean launched?
Persil Activewear Clean was launched in 2024 as part of an innovative approach to laundry care for active wearers.
How is the Product of the Year selected?
The Product of the Year is determined through consumer votes, conducted on a national scale to assess product innovation and satisfaction.
Where can I purchase Persil Activewear Clean?
Persil Activewear Clean is available at major retailers including Walmart, Target, and Amazon.
Why is Persil considered a leader in laundry care?
Persil is recognized for its powerful formulations that address various laundry challenges, helping to keep clothes looking newer for longer while maintaining their quality.
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