Ontex Pioneers Sustainable Diaper Technology with BioSAP

Ontex Group NV's Commitment to Sustainability
Ontex Group NV, a prominent name in the personal care industry, is making strides toward sustainability by unveiling its latest innovation: bio-based superabsorbent polymers (bioSAP) designed for diapers. This novel material represents a significant shift as it begins its introduction within the Moltex Pure and Nature product lines, marking a pivotal step in the company's sustainability journey.
Understanding the Impact of SAP in Diapers
The incorporation of superabsorbent polymers (SAP) is crucial for effective diaper functionality. However, traditional SAP has often been derived from fossil fuels, making it one of the most carbon-intensive elements in hygiene products. With the new bioSAP, Ontex is proud to report a 15% to 25% reduction in carbon emissions compared to conventional SAP. This exciting development demonstrates Ontex's dedication to reducing its environmental impact while maintaining high standards for product performance.
Quote from Leadership
"Every step forward must strike the right balance between environmental ambition and practical solutions," shares Annick De Poorter, Chief Innovation & Sustainability Officer at Ontex. She emphasizes the importance of innovation that does not sacrifice affordability or quality while advocating for sustainable product design.
Reducing Greenhouse Gas Emissions
Ontex has placed a strong focus on minimizing its Scope 3 emissions arising primarily from raw materials. These emissions represent a staggering 80% of the overall carbon footprint associated with sourcing, manufacturing, and product disposal. The transition to bioSAP is not just an environmental initiative; it strategically positions Ontex to meet its Science Based Targets initiative (SBTi) goal of slashing Scope 3 emissions by 25% by 2030.
Future of BioSAP in Ontex Products
Initially, bioSAP will be available in selected Moltex Pure and Nature products, but the ambition extends beyond these initial offerings. The groundwork laid by this innovative material sets the stage for future enhancements across other product categories and retail partnerships, demonstrating Ontex's commitment to sustainable growth.
The Vision for Circular Solutions
A key challenge with conventional SAP is its non-recyclable and non-compostable properties. Ontex is exploring biodegradable SAP as a viable alternative that could enable multiple circular economy approaches moving forward. The company is keenly monitoring advances in this field while recognizing the need for practical solutions that meet current technological capabilities.
Consumer Demand and Collaboration
As consumer preferences shift towards sustainable products, Ontex is positioning itself to meet these demands without compromising on cost or comfort. Laurent Nielly, President of the Europe division, states, "By taking this step now, we’re laying the groundwork for future breakthroughs. We invite our partners to collaborate with us in scaling up bioSAP and other sustainable innovations, ensuring that together we can foster sustainable growth and uphold our mission to be ‘Here for you. Here for the better.’"
Contact Ontex for Further Inquiries
For those interested in learning more about Ontex and its innovative practices, the company remains available for inquiries:
Investor Relations
Contact: Geoffroy Raskin
Phone: +32 53 33 37 30
Email: investor.relations@ontexglobal.com
Media Inquiries
Contact: Catherine Weyne
Phone: +32 53 33 36 22
Email: corporate.communications@ontexglobal.com
About Ontex
Ontex is recognized as a leading international developer and manufacturer of baby care, feminine care, and adult care products. Headquartered in Aalst, Belgium, Ontex operates in 12 countries with a workforce of approximately 5,500 employees, distributing products across around 100 nations. For more information, visit ontex.com or find them on LinkedIn.
Frequently Asked Questions
What is bioSAP and why is it important?
bioSAP is a new bio-based superabsorbent polymer that significantly reduces the carbon footprint of diapers compared to traditional fossil-based SAP.
How does Ontex plan to implement bioSAP?
Ontex is initially rolling out bioSAP in the Moltex Pure and Nature product lines, with plans for broader applications in the future.
What are the environmental benefits of switching to bioSAP?
The shift to bioSAP is expected to lower carbon emissions by 15% to 25%, contributing to Ontex's sustainability goals.
What is Ontex's sustainability goal for 2030?
Ontex aims to reduce its Scope 3 greenhouse gas emissions by 25% as part of its commitment to sustainable business practices.
How is Ontex addressing consumer demand for sustainable products?
Ontex is focusing on affordable, high-quality sustainable products that align with consumer preferences, preparing for future innovations and partnerships.
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