North Media Marks Preliminary Results for 2024, Insight on 2025
Preliminary Financial Insights for North Media
North Media has released its preliminary financial results for the year 2024, which reveal important trends and shifts in the company's operations. The results show a decrease in revenue and EBIT compared to earlier projections, primarily due to the write-down of assets related to SDR Svensk Direktreklam.
Financial Overview and Results
Revenues for 2024 reached DKK 1,301.4 million, falling short of previous guidance, which anticipated revenue in the range of DKK 1,315 to 1,340 million. This is important to understand as it indicates challenges faced by the company amid fluctuating market conditions.
EBIT (Earnings Before Interest and Taxes) was also impacted significantly, particularly by an impairment charge of DKK 155 million for SDR Svensk Direktreklam. Despite these setbacks, the management remains optimistic about the long-term prospects of SDR Svensk Direktreklam.
Details on SDR Svensk Direktreklam's Impairment
The impairment issued was a strategic response to reduced demand from key customers, who had contracted for volumes lower than previously expected for the upcoming year. These developments have raised distribution costs in Sweden while also affecting profitability.
Dive into Profit Development for 2024
In the Last Mile business segment, comprising FK Distribution and SDR Svensk Direktreklam, revenue surged by 49%, largely attributed to the acquisition of SDR Svensk Direktreklam. However, adjusting for this acquisition, revenue growth there proved stagnant. The EBITDA for this segment experienced a 5% decline to DKK 157 million due to various operational costs.
Digital Services Sector Analysis
Conversely, the Digital Services sector reported a moderate growth of 3% in revenue, with BoligPortal playing a key role in driving this increase. Despite challenges, the segment achieved EBIT of DKK 4 million.
North Media has also communicated their ongoing efforts to refine operational efficiencies, particularly in integrating new systems at SDR Svensk Direktreklam. The expectation remains for SDR to return a positive operating result starting in 2026.
Guidance and Future Projections for 2025
Looking ahead, North Media projects revenues for 2025 to stabilize at levels comparable to those in 2024. However, a slight decrease in revenue from FK Distribution is anticipated as one of their major clients is not renewing their contract this year.
EBIT expectations have been adjusted downwards, reflecting increased costs due to transition activities within SDR Svensk Direktreklam and expectations of further integration costs. Despite this, North Media's digital platforms are expected to continue driving revenue growth, providing some balance to the financial outlook.
Key Takeaways on Dividend Policy
Given the financial performance in 2024, the Board has decided against declaring a dividend, emphasizing the importance of reflecting earnings from ordinary operations in dividend distributions.
Publication of Annual Report and Contact Information
The detailed annual report for 2024, including insights for 2025, is anticipated to be published soon, marking a shift in how North Media presents its financial strategies moving forward.
If you require further inquiries, please contact Group CEO Lasse Ingemann Brodt at +45 20 24 32 92.
North Media is dedicated to providing comprehensive platforms that facilitate transactions between businesses and consumers, enhancing market efficiency across various sectors, including digital services and distribution.
Frequently Asked Questions
What were North Media's preliminary results for 2024?
The results showed revenue of DKK 1,301.4 million, with a dip in EBIT due to impairments and operational costs.
How is SDR Svensk Direktreklam performing?
Despite recent challenges, it is expected to bolster the group's operations starting in 2026 after overcoming current integration hurdles.
What does the guidance for 2025 indicate?
Forecasted revenue is projected to remain stable, though some decrease in the Last Mile business is expected due to client contract renewals.
Why is no dividend declared for 2024?
The Board decided to prioritize financial stability and reflect earnings in future pay-outs, citing last year's performance.
How can stakeholders get in touch with North Media's executives?
Interested parties can reach out to Group CEO Lasse Ingemann Brodt via telephone at +45 20 24 32 92 for additional information.
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